Marketing Manager Job at Save Energy Systems, Inc, Westborough, MA

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  • Save Energy Systems, Inc
  • Westborough, MA

Job Description

**About Us:**

We are a forward-thinking building automation company dedicated to delivering innovative solutions that improve efficiency, comfort, and sustainability for our clients. We are seeking a dynamic and driven **Marketing Manager** to lead our marketing efforts, grow brand awareness, and support business development initiatives.

**Position Overview:**

The Marketing Manager will be responsible for developing and executing strategic marketing campaigns that drive demand, engage target audiences, and enhance our market presence. This role requires a self-motivated individual with a passion for creative storytelling, digital marketing, and content design.

**Key Responsibilities:**

* Develop and implement marketing strategies to support company goals and growth.
* Manage brand positioning, messaging, and corporate identity across all channels.
* Create and oversee engaging content (social media, website, brochures, presentations, case studies, etc.).
* Design and coordinate creative content and visuals to support campaigns (experience in design tools a plus).
* Plan and execute digital campaigns, including SEO, SEM, email, and social media.
* Organize and manage events, trade shows, and webinars to promote solutions.
* Conduct market research and competitor analysis to identify trends and opportunities.
* Collaborate with sales teams to generate qualified leads and support client engagement.
* Monitor and report on campaign performance, ROI, and key marketing metrics.

**Qualifications:**

* Bachelor’s degree in Marketing, Communications, Business, or related field (or equivalent experience).
* 3+ years of marketing experience, preferably in B2B or technology/automation industries.
* Strong self-motivation and ability to work independently with minimal supervision.
* Excellent communication and project management skills.
* Experience with digital marketing platforms, CRM, and analytics tools.
* Creative content design experience (Adobe Creative Suite, Canva, etc.) is a strong plus.
* Knowledge of the building automation or construction industry is an advantage.

Job Tags

Full time,

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